When it comes to European nations taking their time to adhere to European Union directives regarding breaking down the monopolies of state-run gambling companies, you can't be surprised that the French have been dragging their heels on it. ZeTurf, a Maltese-based gambling firm which focuses on French racing, angered the French government last week when a 'press release' appeared in the free daily Metro paper in Paris, just two days before the Prix de L'Arc de Triomphe. Zeturf French advertising condemned Online operators have become increasingly impatient in recent months ahead of the market liberalisation which is planned for early 2010, entering into media and sports sponsorship deals as they compete to establish themselves ahead of the market opening. France’s proposed gambling bill will be presented to the National Assembly for discussion on Wednesday.
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