Good luck with this one, I just can't see it working.
Typhoon Pools set to storm TABs
Without a massive marketing budget, these guys can't win. They might have lots of handy new features, but ultimately, the Aussie totes work because they cater for Aussies who bet cash and can access them whenever they like. Multi-currency, big fields, sports (!) are useless features unless the world gets involved. Tote sports betting is a mindless idea - who is going to bet on a two-horse race without knowing the price they are getting?
Good luck for taking on the big boys but they need bottomless pockets for the marketing to even make a blip on the radar.
Typhoon Pools set to storm TABs
Without a massive marketing budget, these guys can't win. They might have lots of handy new features, but ultimately, the Aussie totes work because they cater for Aussies who bet cash and can access them whenever they like. Multi-currency, big fields, sports (!) are useless features unless the world gets involved. Tote sports betting is a mindless idea - who is going to bet on a two-horse race without knowing the price they are getting?
Good luck for taking on the big boys but they need bottomless pockets for the marketing to even make a blip on the radar.
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